PARTNERING WITH ADVISORS & INVESTORS
Companies can’t scale by selling a feature list.
When the product is solid but growth still lags, it’s often because the team is describing what it does instead of why it matters. You’ve probably called it out, but between hitting the quarter and shipping the roadmap, nobody’s had time to fix it.
That’s when advisors call us. We do the research, find the strategic story underneath, and empower leadership with positioning that lands for everyone.
$60M
Raised by our clients since working with us
10+
Industries we have crafted brand stories for
Series A + B
Stage of company we work with most often
OUR CLIENTS ARE BACKED BY
PSG Equity
PeakSpan Capital
G Squared
Energy Impact Partners
Breakthrough Energy
Collaborative Fund
WHY PARTNER WITH US
The reason advisors send us a second company.
We listen, deeply.
Following our tried and true process, we conduct internal discovery, customer interviews, and research your particular market across direct and indirect competitors. We analyze the findings and let the strategic whitespace across all of it lead our direction.We’re pragmatic and lead with research.
No two founders are the same, and no two products are either. That's why we hit the ground running with nimble minds, ready to listen, learn, and ask purposeful questions. Our expertise is in teasing out what's relevant and connecting the right dots.We protect and respect leadership’s time.
We primarily work with founders, senior leadership, and advisors, so we know how valuable their time is. With us, your leaders are in the room when their influential input is needed, and out of it the rest of the time. We go do the work, then come back with something meaningful to react to.We enable GTM teams.
We don't just hand over a brand guidelines doc that ends up living on a server somewhere. Our goal is to enable leaders across marketing and sales to run with the strategy in their own departments. From tactical frameworks to 30-60-90 adoption support after delivery, we take as much care with teams as we do with the brand refresh itself.
BILL HEWITT
SENIOR ADVISOR AT PSG EQUITY
Run, don’t walk, to see what Good Stories Only can do for you. I've had the pleasure of working with them now on three very different companies, and what stands out is their commitment to process, their deep research and the ability to extract the true value the end customer receives. In addition, the client team's time is well used. We're already seeing meaningful uplift from the work and highly recommend the firm.
ONE OF OUR TESTS
If they can't explain it at a cocktail party, they can't sell it in a room.
Recent Work
