CLIENT: Noted Source
INDUSTRY: B2B/SAS
SCOPE: Brand Refresh
NotedSource was ready to scale—but their brand wasn’t. Their AI-driven platform matched companies with the right expertise and supported every stage of research. But their story wasn’t landing. Messaging was unclear. The brand felt behind the product.
We helped shape a brand built for momentum. Centering on Your Partner in Progress, we refined their positioning, sharpened their messaging, and modernized the visual identity—so every team, from sales to leadership, could clearly explain what NotedSource does, and why it matters.
This is a story about giving curiosity the right partner.
The original asterisk became something new: an arrow and spark, symbolizing both momentum and insight.
The previous site was wordy but vague.
We rebuilt it to be sharp, modern, and instantly clear on what NotedSource offers—and why it matters.
